Sabrina Carpenter breaks HeadCount’s voter engagement record for 2024

UPDATE:

According to an updated tally, Sabrina Carpenter logs 35,814 voter registrations and an additional 263,087 voters engaging in non-registration activities (such as checking registration status and polling location).

PREVIOUSLY:

That’s quite an impressive impression!

Sabrina Carpenter won more voters through HeadCount in 2024 than any other artist. She has registered over 27,000 new voters and recruited over 183,000 voters through giveaways, in-person activations and video boards on her “Short n’ Sweet” arena tour.

The “Espresso” singer announced her collaboration with the nonprofit – a non-partisan organization that works to register young voters – ahead of the start of her ongoing tour of the UK, Europe and North America (Carpenter quickly sold out 33 arena shows). in North America).

HeadCount also confirmed that Green Day’s “Saviors Tour” broke its all-time record for the most voters engaged in a single tour by registering over 7,900 new voters and engaging over 61,000 voters through in-person activations on tour . This almost doubles the previous record set by Ariana Grande’s “Sweetener World Tour” in 2019.

Their partnership included a sweepstakes that gave fans a chance to see her “Short n’ Sweet” tour by checking their voter registration status. The winners will fly to San Francisco for their show on November 9th, with all accommodations covered. Before HeadCount joined the tour, they worked with Carpenter to send two lucky fans to Gov Ball – resulting in over 40,000 fans verifying their voter registration overnight.

“Through our partnerships with over 100 top music artists – like Sabrina Carpenter, Green Day, Ariana Grande and so many others – HeadCount had a record-breaking year in which we registered over 450,000 new voters and engaged over a million more people to ensure it Vote,” said Lucille Wenegieme, executive director of HeadCount. “Our model works because musicians and celebrities have a cultural cache and a deep connection with their fans, especially young people, whose identity as a fan of a particular artist can be even stronger than other aspects of their identity, including political affiliation Party.” Party or candidate. We are so grateful to our artist partners and their teams for inspiring their fans to take control of their future.”

Since 2004, HeadCount has registered over 1.5 million voters through partnerships with artists like Grande, Harry Styles, Billie Eilish and more. This year alone, HeadCount has attended over 3,700 events, registered over 450,000 new voters and inspired over 3,000,000 music fans to take action, according to a press release from the nonprofit. More than 80% of all voters HeadCount registered this year are Generation Z, or Millennials.